Develop a refined activewear collection that could serve their high-performing community of women who train in pilates, yoga, and General workouts. The pieces needed to meet the technical demands of active movement, while still feeling elevated and flattering. The main challenge lay in balancing comfort, performance, and visual appeal delivered across a cohesive four-colour palette of Black, Navy, Walnut Brown, and Brick Maroon.
Our objective was to create a streamlined collection that embodied Form’s commitment to function and style. Each piece had to support a range of movement, hold its shape, and feel good against the skin, without compromising the brand’s understated yet confident visual identity.
We developed and manufactured a capsule of premium activewear that fit in seamlessly with Forms current silhouettes with four shades that worked harmoniously across all styles.